HMC and the Fresno County Office of Education were recently honored with a CalSPRA Excellence in Communication Award for the article, “Build Understanding, Build Successful Projects,” which was published in HMC’s School News. CalSPRA (California School Public Relations Association) is the professional organization of communications professionals from school districts and county offices throughout California. The organization strives to advance education through responsible communication that creates better public understanding and support of public education.
HMC partnered with the Fresno County Office of Education on the article “Build Understanding, Build Successful Projects” to inform California school districts and counties, along with A/E/C partners, about the collaborative dialogue that is going on at the Central Valley Successful Projects Workshops. The goal of the workshops is to educate the K-12 sector on the construction process, while also educating the A/E/C industry on the issues that K-12 clients face. Defining each party’s perspective and having empathy for their roles and specific challenges allows the entire project team to work toward win-win solutions, rather than disputing decisions throughout the course of a project. The article outlines the goals and agenda of the four-part workshop series, addresses the future vision of the workshop organizers, and concludes with an inside look of lessons from a variety of attendees. The CalSPRA award jurors commented that article was clear, engaging writing for a complicated subject, and that the use of quotes as lessons learned was insightful.